Guest Author


 Jeff Baird, Chairman of the Health Care Group, Brown & Fortunato

Jeffrey Baird is the Chairman of the Health Care Group of Brown & Fortunato, P.C. Jeff works with a skilled team of attorneys who specialize in all areas affecting the HME, pharmacy and hospital industries and affecting other health care professionals. Jeff is a member of the Health Law Section of the State Bar of Texas and the American Health Lawyers Association, and is board certified in Health Law by the Texas Board of Legal Specialization.

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 Laura Williard, VP of Payer Relations, AAHomecare

Laura Williard is the vice president of payer relations for the American Association for Homecare. In this role, she has formed relationships with national payers including Anthem, TRICARE, the Defense Health Agency, AIM Sleep Management and CareCentrix, to have a greater impact on policy and operational changes for HME providers. She has consulted with legal staff on the impact of the CURES Bill and created reference materials and resources for the industry; and at the state level she has been a driving force to secure wins in several states who were following suit with Medicare reimbursement.

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 Jon Love, COO, Rock-Pond Solutions

 Jon Love started his career with Rock-Pond in 2013, in a effort to initiate new customer relationships and drive market share of Rock-Pond products. Jon brings over ten years of communications experience in business-to-business and consumer marketing.

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Ron Lanton, President, True North Political Solutions

Ron Lanton has over 20 combined years of government affairs and legal experience. This includes activities on the municipal, state, and federal levels of government. Most recently he worked for a pharmaceutical wholesaler, where he created and oversaw the company’s Government Affairs Department, served as their exclusive lobbyist and also advocated for the company’s various healthcare customers. Mr. Lanton has a Juris Doctor from The Ohio State University Moritz College of Law and a Bachelor of Arts from Miami University of Ohio. He is also a 40 under 40 award recipient. He has been admitted to practice law in New York, Illinois and the District of Columbia.

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